Celebrating player support

We are incredibly grateful for the generosity shown to us by players of People’s Postcode Lottery and are proud to share with them how much their support means to the pets and people we help.

Social media

We used our social media channels to promote player support throughout 2020.  Our post marking 2 million visitors to the Pet Health Hub in September was our best performing content. 

We also used the channels to inform followers about our PetWise School Award and to spread the word when players reached the incredible £600 million raised for good causes in August. 

See some of our top-performing posts:

Media

Throughout 2020 we have continued to use our PR activity to promote player support and funded projects across national, regional and trade press.  Our weekly Advice Columns and Vet Q&As have driven huge amounts of branded coverage thanking playersof Peoples Postcode lottery.